Behaviour Interactive acquired Rotterdam-based Codeglue to add European talent and strengthen its external-development Services division. Announced on 22 August 2023, the deal made Codeglue Behaviour Rotterdam, with co-founder Peter de Jong named as its general manager. The announcement described Codeglue as a 30-person studio; that was its headcount at the time, not a current figure.
Why did Behaviour Interactive acquire Codeglue?
Behaviour said the acquisition would strengthen its Services division and expand its access to gaming talent in Europe. The company described Codeglue’s experienced team as an addition to that division’s capabilities. In its announcement, Behaviour also highlighted Codeglue’s multi-platform co-development experience and its recognition as Best Studio at the 2022 Dutch Game Awards.
The rationale was about development capacity and regional reach, rather than a publicly stated purchase price or a specific project. Behaviour’s co-founder, CEO and executive producer Rémi Racine said, “The addition of Codeglue’s experienced team further enhances the capabilities of our world-class Services division.” He also said Codeglue was a match for Behaviour’s needs and culture.
What changed for Codeglue?
Codeglue was founded in Rotterdam in 2000 by high-school friends Maurice Sibrandi and Peter de Jong. At the time of the acquisition announcement, Behaviour said the studio had 30 employees and would operate as Behaviour Rotterdam. De Jong was named general manager of the new studio. He described the companies as having much in common after experiencing the gaming industry’s many changes over the preceding 23 years.
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- Play as 5 new resourceful Survivors with their own unique Perks!
- Play as 5 new Killers with horrifying Powers that defy logic to hunt your prey!
- Customize your experience with all-new Perks and set-up options!
- Bring the game to life with 10 hauntingly detailed miniature figurines!
These details describe the planned identity and leadership at the time of the 2023 announcement. The sources reviewed do not establish Behaviour Rotterdam’s current name, staffing, leadership, projects, financial performance or service mix, so the announcement should not be treated as a status update for 2026.
How did Codeglue fit into Behaviour’s European expansion?
Behaviour characterized the acquisition as its third European expansion in six months. The earlier moves differed in form and location:
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| Timing | Move | Form and location |
|---|---|---|
| February 2023 | Acquired SockMonkey Studios, later called Behaviour UK–North | Acquisition in the United Kingdom |
| July 2023 | Opened Behaviour UK–South, formed from former Antimatter Games employees | Studio opening in the United Kingdom |
| 22 August 2023 | Acquired Codeglue, to operate as Behaviour Rotterdam | Acquisition in the Netherlands |
Behaviour and its transaction advisers presented the sequence as an expansion of the company’s European development presence. The Codeglue deal specifically added a Netherlands-based team with co-development experience to Behaviour’s services capacity.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.When did the acquisition close, and was its value disclosed?
Behaviour announced the acquisition on 22 August 2023. Canadian counsel Osler records that it closed on the same date. Osler’s transaction record does not disclose a value, so there is no supported purchase-price figure to report.
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Quick Recap
Sources
- Behaviour Interactive announcement, via ONE PR Studio (22 August 2023)
- Taylor Wessing’s account of the transaction (22 August 2023)
- Osler transaction record
- GamesBeat report (22 August 2023)
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