Roblox is a creator-driven platform where people build and visit digital experiences across mobile, desktop, and console. Here are the most useful facts behind its 2024 audience, engagement, business figures, creator announcements, and safety claims—with dates and definitions attached. These are selected, documented facts, not a reconstruction of an original 52-item list.
How large was Roblox in 2024?
Roblox Corporation reported an average of 82.9 million daily active users (DAUs) for the full year 2024. A DAU is a user active on a given day; the annual average is not a count of distinct people who used Roblox at any point during the year. The company also reported that users visited an average of more than 21 different experiences per month in 2024. Roblox Corporation’s 2024 Form 10-K, filed in February 2025, provides these figures.
Full-year average versus a midyear snapshot
Roblox reported 79.5 million DAUs as of June 30, 2024, in its September RDC announcement. That is a point-in-time figure, not the full-year average. The same announcement said 58% of DAUs were aged 13 or older as of that date; it is a dated company-reported demographic figure, not a timeless description of Roblox’s audience. Roblox’s RDC 2024 announcement
Roblox spans countries and devices
The 2024 Form 10-K describes users across more than 180 countries and access through mobile, desktop, and console platforms. Its demographic reporting includes unknown or undisclosed categories, so reported age and gender breakdowns should not be treated as complete profiles of every user.
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- Redemption: Online only. Robux cards can only be redeemed in a browser at Roblox.com/redeem. They cannot be redeemed in the Roblox mobile app or any video game console.
- Roblox is an immersive platform for connection and communication. Every day, millions of people come to Roblox to create, play, work, learn, and connect with each other in experiences built by our global community of creators.
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- Deck out your avatar and unlock additional perks in your favorite experiences when you use Roblox Gift Cards to purchase Robux (Roblox's virtual currency).
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What does Roblox mean by “hours engaged”?
Roblox Corporation reported 73.5 billion hours engaged for full-year 2024 and an average of 2.4 hours per DAU per day. The company’s Form 10-K says its engagement estimate is built from internal systems that track discrete activity events and aggregate them into user sessions. Those sessions can include time in experiences, Roblox Studio, chat, avatar personalization, and the Creator Store. The company also cautions that limits in its tracking and estimation methods can include some non-active time. The figure therefore should not be read as 73.5 billion hours of active gameplay alone. The filing’s engagement methodology discussion
A quarter-specific comparison
For the first quarter of 2024, Roblox Corporation reported an average of 77.7 million DAUs. This is a quarterly average, so it is not directly interchangeable with the June 30 point-in-time figure or the 82.9 million full-year average. Roblox’s first-quarter 2024 results
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- The easiest way to add Robux (Roblox’s digital currency) to your account. Use Robux to deck out your avatar and unlock additional perks in your favorite Roblox experiences.
- This is a digital gift card that can only be redeemed for Robux at Roblox.com/redeem. It cannot be redeemed in the Roblox mobile app or any video game console. Please allow up to 5 minutes for your balance to be updated after redeeming.
- Roblox Gift Cards can be redeemed worldwide, perfect for gifting to Roblox fans anywhere in the world.
- From now on, when you redeem a Roblox Gift Card, you get up to 25% more Robux. Perfect for gaming, creating, and exploring- more Robux means more possibilities!
- Every Roblox Gift Card grants a free virtual item upon redemption.
Revenue and bookings are different measures
For full-year 2024, Roblox Corporation reported revenue of $3.602 billion and bookings of $4.3691 billion. These are separate financial measures: bookings should not be described as revenue. The figures are for the year ended December 31, 2024, and appear in the company’s February 2025 results announcement and Form 10-K. Roblox’s full-year 2024 financial results
In that results announcement, founder and CEO David Baszucki said, “Roblox had a strong 2024, driven by our commitment to innovation and community. We’re building a platform that goes beyond technology—it’s about fostering genuine connections.” This is the CEO’s characterization of the company’s year, not an independent assessment.
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- The easiest way to add Robux (Roblox’s digital currency) to your account. Use Robux to deck out your avatar and unlock additional perks in your favorite Roblox experiences.
- This is a digital gift card that can only be redeemed for Robux at Roblox.com/redeem. It cannot be redeemed in the Roblox mobile app or any video game console. Please allow up to 5 minutes for your balance to be updated after redeeming.
- Roblox Gift Cards can be redeemed worldwide, perfect for gifting to Roblox fans anywhere in the world.
- From now on, when you redeem a Roblox Gift Card, you get up to 25% more Robux. Perfect for gaming, creating, and exploring- more Robux means more possibilities!
- Every Roblox Gift Card grants a free virtual item upon redemption.
What creator opportunities did Roblox announce in 2024?
At RDC 2024, Roblox announced plans for creators to sell physical merchandise within experiences through e-commerce partners, naming Shopify as its first commerce partner. The company also announced a higher developer revenue share for paid access experiences and a Creator Affiliate Program. These are announcements made in 2024; the announcement alone does not establish current availability, eligibility, or terms. Roblox’s RDC 2024 announcement
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.What did Roblox report about moderation and safety?
In a July 2024 company post, Roblox said its moderation tools reviewed approximately 205 billion pieces of user-generated content during the period covered by its latest annual Transparency Report cited in that post. This is Roblox’s account of the volume reviewed, not an independent audit and not proof that harmful content is absent. Roblox Chief Safety Officer Matt Kaufman’s July 22, 2024 post
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![Roblox Digital Gift Card - 2,000 Robux [Includes Exclusive Virtual Item] [Digital Code]](https://m.media-amazon.com/images/I/41HFZ1Pdg2L._SL160_.jpg)
- The easiest way to add Robux (Roblox’s digital currency) to your account. Use Robux to deck out your avatar and unlock additional perks in your favorite Roblox experiences.
- This is a digital gift card that can only be redeemed for Robux at Roblox.com/redeem. It cannot be redeemed in the Roblox mobile app or any video game console. Please allow up to 5 minutes for your balance to be updated after redeeming.
- Roblox Gift Cards can be redeemed worldwide, perfect for gifting to Roblox fans anywhere in the world.
- From now on, when you redeem a Roblox Gift Card, you get up to 25% more Robux. Perfect for gaming, creating, and exploring- more Robux means more possibilities!
- Every Roblox Gift Card grants a free virtual item upon redemption.
Kaufman wrote, “Our guiding vision is to create the safest and most civil community in the world.” That sentence states the company’s vision; it should not be mistaken for an independent finding about safety outcomes.
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![Roblox Digital Gift Card - 5,250 Robux [Includes Exclusive Virtual Item] [Digital Code]](https://m.media-amazon.com/images/I/41TsWfyqleL._SL160_.jpg)
- The easiest way to add Robux (Roblox’s digital currency) to your account. Use Robux to deck out your avatar and unlock additional perks in your favorite Roblox experiences.
- This is a digital gift card that can only be redeemed for Robux at Roblox.com/redeem. It cannot be redeemed in the Roblox mobile app or any video game console. Please allow up to 5 minutes for your balance to be updated after redeeming.
- Roblox Gift Cards can be redeemed worldwide, perfect for gifting to Roblox fans anywhere in the world.
- From now on, when you redeem a Roblox Gift Card, you get up to 25% more Robux. Perfect for gaming, creating, and exploring- more Robux means more possibilities!
- Every Roblox Gift Card grants a free virtual item upon redemption.
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