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Black Myth: Wukong’s Physical Release ‘Saved’ Retailers, Says PM Studios CEO

PM Studios CEO Mike Yum says retailers told him Black Myth: Wukong’s physical release saved their businesses, but the physical sales total remains private.
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Retailers told PM Studios CEO Mike Yum that Black Myth: Wukong’s physical release had “saved their business,” he said in a May 2025 interview. It is a striking account from the game’s physical publisher, but not an independently verified measure of retailer revenue or survival. Yum did not disclose physical sales figures, and the available reporting gives no physical-only unit total.

What did retailers say about the physical release?

Yum said retailers called him around Christmas and after New Year’s to thank him, telling him the release had saved their business. His comments, reported by Gamereactor on May 5, 2025, describe what unnamed retailers told him. The report does not name the stores or provide sales, revenue, profit, or other figures that would independently establish the scale of the effect.

Yum also described the physical sales as “very healthy,” but said Game Science kept the number private and that he respected that decision. There is therefore no supported physical-sales total or physical-versus-digital split to report.

Why did some players want a physical copy?

Yum singled out Spain and Italy as markets where physical demand surprised him. He suggested that customers with slow or costly internet access might prefer a disc to downloading a large game, particularly where people pay for data. That is the publisher CEO’s explanation, not independent research establishing why buyers in those countries chose physical copies.

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In describing the download, Yum used the phrase “100-gigabyte.” That is his wording in the interview, not a separately verified download-size specification. His broader point was that a physical copy could matter to buyers for whom downloading a large game is inconvenient or expensive.

When did the PS5 physical edition arrive?

Black Myth: Wukong launched digitally on PC and PS5 in August 2024. Game Science announced a PS5 physical edition in October 2024, as reported by Gematsu. The report listed it at $64.99 in North America and €69.99 in Europe at the time; those are historical listing prices, not confirmation of current local availability or pricing.

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That later PS5 retail edition is distinct from a China-market deluxe preorder package reported before launch. The package should not be mistaken for the standard PS5 retail release or treated as evidence of its sales.

What do the other reported sales figures actually measure?

Several large numbers associated with the game concern different products or sales categories. They provide context for its popularity, but none supplies the missing physical retail total.

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Figure What it refers to What it does not establish
10,000 packages offered; 160,000 preorders within hours A China-market deluxe package priced at 1,998 yuan each, reported by the South China Morning Post in June 2024. These are preorder figures for a limited promotional package, not completed sales of the later PS5 retail edition or worldwide physical sales.
3 million yuan in three days Sales from the official Tmall merchandise storefront, according to Game World Observer, citing Yicai Global. Merchandise sales, not sales of physical game copies.
More than 25 million units globally An all-format game-sales figure attributed to Niko Partners by Game World Observer in January 2025. A physical-only count or breakdown by platform, format, retailer, or region.
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What can be concluded about the impact?

Yum’s account is evidence that some retailers told a physical publisher the release mattered to their businesses, and he said physical sales were healthy. It does not show how many stores benefited, whether any would otherwise have closed, or how much revenue the physical edition generated. The specific physical sales figure remains undisclosed.

For readers asking, “Did you buy it in physical format?” the practical context is that the documented retail edition is for PS5, while the game also launched digitally on PC and PS5. Whether a physical copy is available now, and at what price, depends on the local retailer; the 2024 prices above should not be assumed current.

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