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SEGA Announces a $7,000 Sonic Porcelain Sculpture—and Its Craft Process

Sonic Infinite Blue is a limited Arita porcelain sculpture with an overseas price of $7,000 before duties, tax, and shipping. Here’s how its form and finish are made.
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SEGA’s Sonic the Hedgehog “Infinite Blue” is a numbered Arita porcelain sculpture, not functional pottery. YOYOYO/MARUKYU lists the overseas price at US$7,000 before duties, tax, and shipping; SEGA’s Japanese listing gives a separate price of ¥1,000,000 including tax and shipping. The maker’s announcement includes a craft-process film, while describing a two-studio collaboration that turns the sculpture’s flowing form and Sonic-blue finish into a demanding porcelain project.

What is Sonic “Infinite Blue”?

Created for Sonic the Hedgehog’s 35th anniversary, “Infinite Blue” is an art object made from Arita porcelain. SEGA lists its dimensions as 15.6 cm wide × 22.8 cm deep × 21.3 cm high. The package includes the sculpture, a certificate, a base, and a wooden box.

The maker frames the color concept as expressing Sonic’s “fastest blue” through the enduring blue gosu associated with Japanese porcelain. That is a rendering of the Japanese promotional copy, not an English-language quotation from the announcement.

SEGA’s Sonic Channel listing and the YOYOYO/MARUKYU announcement provide the product details and craft-process film.

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How is the sculpture made?

The work is divided between two studios: 224porcelain develops the sculptural form, while Ri-Sho Kiln handles painting and finishing. The maker says the project brings Hizen Yoshida ware tradition together with digital methods, including 3D printing.

Shaping a form that can survive firing

The sculpture’s thin, extended shapes are difficult to fire consistently. According to the maker, small variations in thickness can lead to shrinkage problems, warping, cracks, or breakage. The studios repeatedly refined the digital data and molds and conducted firing tests to balance the flowing silhouette with structural strength.

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YOYOYO/MARUKYU reports about eight months of development. It also says a craftsperson can form one to two pieces per day; both figures are maker-reported, not independently audited production statistics.

Painting the blue and patterns

For the decoration, the maker describes underglaze painting: outlines are drawn with a fine brush, then gosu blue pigment is built up in layers. The studio combines gosu pigments to pursue a brighter Sonic blue while retaining the depth of traditional indigo.

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Why does it cost $7,000?

The stated overseas price is US$7,000, excluding duties, tax, and shipping. The Japanese price is ¥1,000,000 including tax and shipping; these are distinct regional listings, not directly equivalent totals. The maker describes an intricate, made-to-order porcelain sculpture requiring specialized forming, firing, and hand-painted finishing. The announcements establish those materials and processes, but do not provide a separate cost breakdown.

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How limited is it, and how can buyers order?

The release is limited to 50 numbered pieces worldwide. The announced sale date is October 9, 2026. Five pieces are allocated for first-come, first-served sale at the “SONIC the Exhibition -ACROSS GENERATIONS-” event at Ikebukuro PARCO; YOYOYO’s store is scheduled to use a lottery for the rest.

The first lottery application window is October 9 at 10:00 through October 18 at 23:59 Japan time. The maker lists international shipping destinations including Japan, South Korea, Taiwan, Hong Kong, Singapore, Australia, the United States, Canada, the United Kingdom, EU member states, Switzerland, and Norway. Because sale windows and availability can change, check the maker’s announcement and SEGA’s listing before applying or traveling.

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Orders are made to order, with delivery estimated at up to about 10 months after the order period closes.

What buyers should know before committing

  • It is a display sculpture: the product is presented as an art object, not as drinkware or everyday pottery.
  • Budget for regional extras: the overseas figure excludes duties, tax, and shipping; the Japanese listing includes tax and shipping.
  • Plan for a lottery and a long wait: most announced sales use a lottery, and delivery may take up to about 10 months after the order period closes.
  • Confirm current terms: the sale date, application period, shipping eligibility, and availability are announcement details that may change.

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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