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SEGA SAMMY’s latest annual results, released May 12, 2026, show 4.87 million Sonic full-game units, 2.34 million Persona units, and 3.22 million Like a Dragon-series units sold in FY2026/3, the fiscal year ended March 31, 2026. These are unit-sales figures—not franchise revenue or profit. Sega reported ¥487.542 billion in consolidated net sales for the year and a ¥5.7 billion loss attributable to owners of the parent.
What Sega reported for Sonic, Persona, and Like a Dragon
Sega’s FY2026/3 appendix reports full-game unit sales by major IP. Compared with the prior fiscal year, all three totals were lower.
| Franchise | FY2026/3 full-game units | FY2025/3 full-game units | Change in reported units |
|---|---|---|---|
| Sonic | 4.87 million | 6.54 million | Down 1.67 million |
| Persona | 2.34 million | 2.46 million | Down 0.12 million |
| Like a Dragon series | 3.22 million | 3.58 million | Down 0.36 million |
These are Sega-reported full-game unit totals for each fiscal year, not revenue, profit, player counts, or lifetime franchise sales. Sega’s Like a Dragon series figure includes Judgment. The company notes that historical quarterly FY2026/3 figures were revised because of calculation errors; the table uses the final full-year totals rather than adding earlier quarterly reports. Sega Sammy FY2026/3 results appendix
What FY2026/3 means
FY2026/3 is Sega Sammy’s fiscal year that ended March 31, 2026. The company released its full-year results on May 12, 2026. Fiscal-year figures should not be read as calendar-year totals. Sega Sammy IR archive FY2026/3 results appendix
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- Race across five massive overworlcl islands, each with their own unique action-platforming challenges and hidden secrets to uncover
- Blaze a trail as you see fit and discover side quests, solve puzzles, scale enormous structures, go fishing, and encounter a firendly face or two along the way
- Unlock Cyber Space levels featuring signature 3D platforming at Sonic speeds and a variety of challenges to test your skills like never before
- Use the all-new battle system and skill tree upgrades, combining moves such as dodges, parries, counters, combos, and the new Cyloop ability to take down mysterious foes
- Become Sonic and journey to uncover the mysteries of the remains of an ancient civilization plagued by robotic hordes
Sega Sammy’s overall financial results
For FY2026/3, SEGA SAMMY HOLDINGS reported ¥487.542 billion in net sales, ¥47.128 billion in operating income, ¥54.2 billion in ordinary income, and ¥16.6 billion in adjusted EBITDA. It also reported a ¥5.7 billion loss attributable to owners of the parent. Sales rose from FY2025/3, while profits declined. Sega attributed the net loss to impairment losses related to Rovio and Stakelogic. Its presentation also cited soft full-game sales, some new free-to-play titles, and Rovio performance. Sega Sammy FY2026/3 results FY2026/3 results appendix
Why franchise unit sales are not franchise earnings
The reported Sonic, Persona, and Like a Dragon figures do not show how much revenue or profit any one franchise generated. They are full-game unit sales in an appendix; the earnings presentation reports company and business-segment financials. A unit comparison therefore describes reported sales volume, not each series’ contribution to Sega Sammy’s bottom line.
Rank #2
- READY, SET, WARP! Race across 24 tracks and warp to 15 CrossWorlds with Travel Rings, a unique gameplay mechanic that transports the iconic characters from the Sonic and SEGA universes into new dimensions. Use unpredictability to your advantage as you change the landscape of each race!
- RACE WITH THE BEST! Choose from 23 iconic Sonic characters, the largest roster of any Sonic racing game!
- MAKE IT YOURS: Mix and match between 45 unique original vehicles and 70 different gadgets to trick out your ride, level up your kart, and create the ultimate machine to match your racing style.
- GAIN THE ADVANTAGE WITH POWERFUL ITEMS! Dominate your opponents with 23 different items including returning favorites and all-new items like the Monster Truck!
- MULTIPLE WAYS TO PLAY: Gather with friends and play local split-screen in Grand Prix and the new party mode Race Park, compete against a community of players from around the world with up to 12 players online in World Match, or test your driving skills in Time Trials.
Licensing is another part of the picture for Sonic. In its FY2025/3 results commentary, Sega said Sonic contributed to increased game and character-licensing revenue and helped boost operating income in the Entertainment Contents Business. That is prior-year segment commentary, not a FY2026/3 profit figure for the Sonic franchise. Sega Sammy FY2025/3 results presentation
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Prior-year context: titles Sega highlighted in FY2025/3
In its commentary on FY2025/3, Sega described Sonic X Shadow Generations, Metaphor: ReFantazio, and Like a Dragon: Pirate Yakuza in Hawaii as titles that achieved steady sales. It also said Sonic character-licensing revenue had grown steadily, supported by games and animation. These comments help explain the prior-year context but do not change the FY2026/3 unit figures above. Sega Sammy FY2025/3 results presentation
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- Race across five massive overworlcl islands, each with their own unique action-platforming challenges and hidden secrets to uncover
- Blaze a trail as you see fit and discover side quests, solve puzzles, scale enormous structures, go fishing, and encounter a firendly face or two along the way
- Unlock Cyber Space levels featuring signature 3D platforming at Sonic speeds and a variety of challenges to test your skills like never before
- Use the all-new battle system and skill tree upgrades, combining moves such as dodges, parries, counters, combos, and the new Cyloop ability to take down mysterious foes
- Become Sonic and journey to uncover the mysteries of the remains of an ancient civilization plagued by robotic hordes
Sega notes that its FY2025/3 presentation is an English translation of the original Japanese-language version and that the Japanese version prevails if the two differ. Sega Sammy FY2025/3 results presentation
Quick Recap
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- This fast-moving card game is a perfect travelling companion
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