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Zynga and CoolGames Launched Farm Merge Valley on Facebook Gaming

Farm Merge Valley launched on Facebook Gaming in November 2022, combining crop-growing, livestock, orders and farm expansion with visits to friends’ farms.
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Zynga and CoolGames announced the launch of Farm Merge Valley on Facebook Gaming on November 3, 2022. The agriculture-themed game combines merging and farm-building with social features: players grow crops, raise livestock, fill orders, expand farmland and visit friends’ farms.

What is Farm Merge Valley?

Farm Merge Valley is a social farm game built around merging and expanding a plot of farmland. In its launch announcement, Zynga described a loop of growing and harvesting crops, raising livestock, completing orders and clearing more land. The companies presented it as an HTML5 game for Facebook Gaming. Zynga’s November 3, 2022 announcement identifies Zynga as a wholly owned publishing label of Take-Two Interactive Software and CoolGames as an Amsterdam-based HTML5 game developer.

How do you play?

The announced activities connect farm production to expansion: grow crops and harvest them, raise animals, then complete orders as you develop the farm. The launch materials do not specify detailed merge rules, progression requirements or controls, so those mechanics should not be assumed from the game’s title alone.

  • Grow and harvest crops.
  • Raise livestock.
  • Complete orders.
  • Expand farmland and clear obstacles.

Can you visit or help a friend’s farm?

Yes, the launch announcement described social visits. Players could receive train tickets to travel to friends’ and family members’ farms, help with tasks in return for in-game rewards, and invite friends to help clear land and obstacles. These are features described at launch; the announcement does not provide details about current availability or how often tickets are earned.

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#1 Best Overall
Life on The Farm Board Game
  • Race against your “neighbors” to be the first to “Retire” from your very own family farm. But watch out: Your income and expenses grow just as fast as you grow your herd, and events on a farm can be ‘udder’-ly unpredictable!
  • Award Winning Game: Awarded “Best in Family-Friendly Products” by Mom’s Choice Awards.
  • Don’t let the good times fool you - Life on the Farm enhances critical thinking and money/math skills. Not only that, but there is a unique FUN fact on the back of each cow card to offer you a glimpse into the world of farm life!
  • Created by an American Farm Family, gameplay includes authentic experiences and mishaps that occurred on a real Minnesotan family farm.
  • Designed for ages 8-108 and suitable for 2-6 players, Life on the Farm sparks multi-generational FUN that is perfect for family game night.

What did the companies say about the launch?

Zynga Chief Product Officer Scott Koenigsberg said, “We are thrilled to partner with CoolGames to launch Farm Merge Valley on Facebook Gaming.” CoolGames Founder and CEO Laurens Rutten said the company believed there was “vast untapped potential for deep and high-quality merge games on HTML5 game platforms too.” Rutten also characterized merge games as one of the fastest-growing genres in mobile; that was his view in the launch announcement, not an independently verified statistic. The companies’ launch announcement contains Koenigsberg’s statement, and CoolGames’ announcement carries Rutten’s comments.

Can you still play Farm Merge Valley on Facebook?

The original launch platform was Facebook Gaming. A status listing found Facebook operational when it was checked, but that is only a point-in-time indication and does not guarantee that the game is accessible now, in every region, or continuously. Check Facebook Gaming for current access. The status listing is not a definitive game-availability directory.

Rank #2
Merge Games Smalland: Survive the Wilds, 379224
  • A huge open sandbox world to explore from a tiny perspective
  • Survive alone or work together with up to 10 players
  • Tame and mount insects, spiders, birds and more in order to travel further and faster
  • Explore at ground level or take to the skies
  • Build your Tree base that travels with you to new servers

The game also appeared in a 2025 community post announcing a Reddit beta/platform release. That indicates a later platform presence, but it is not an exhaustive or authoritative list of where the game can currently be played. The Farm Merge Valley community is one place to check for that post and community updates.

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What is established about the game’s audience?

The launch announcements reviewed do not provide a game-specific player count, revenue figure or adoption statistic. The companies’ description supports the gameplay and social features above, but not a claim about how many people play or how successful the launch was.

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Quick Recap

Bestseller No. 1
Bestseller No. 2
Merge Games Smalland: Survive the Wilds, 379224
Merge Games Smalland: Survive the Wilds, 379224
A huge open sandbox world to explore from a tiny perspective; Survive alone or work together with up to 10 players
$34.05
Bestseller No. 4
Merge Idle Tank - Best Merge Games Free
Merge Idle Tank - Best Merge Games Free
Merge the Tanks by overriding them; Focus on the number sequence; Place the tank on racing tracks
Best Value
MasterPieces Farmall Opoly Board Game - Officially Licensed, Farm-Themed Family Game - Ages 8+
  • FARM-THEMED OPOLY GAME: Experience a unique farm board game adventure with officially licensed Case/Farmall tractors for adults and kids. Perfect for fans of Opoly board games and farming fun.
  • COMPLETE GAME SET: Includes game board, six collectible metal tokens, twenty-two property cards, four advertisement cards, two crops cards, sixteen farm life cards, sixteen farmer’s market cards, money, thirty-two silos, twelve barns, two dice, and rules.
  • TRACTOR FACTS INCLUDED: Each property card features detailed tractor data on the back, making this a fun and educational farming game board for all ages. Learn about classic and modern Farmall models.
  • COLLECTIBLE METAL TOKENS: Play as a Collie, Cow, Pig, Farmall 1066, Farmall A Series, or Farmall Regular. These unique pieces add excitement to your farm board game experience and make every round memorable.
  • QUALITY AND SATISFACTION: MasterPieces ensures high-quality components and engaging gameplay. Enjoy hours of entertainment with this farm board game designed for two to six players, ages eight and up.
Rank #4
Merge Idle Tank - Best Merge Games Free
  • Merge the Tanks by overriding them
  • Focus on the number sequence
  • Place the tank on racing tracks
  • Earn money from the race
  • Level based tanks unlocking
Rank #3
Late for the Sky Farm-Opoly - Family Board Game for Kids and Adults
  • Farm-themed family fun: Enjoy a property trading board game with tractors, animals, and auctions. Perfect for family game night, parties, and holidays for kids, teens, and adults
  • Easy to learn rules: Clear, illustrated instructions let new players jump in quickly. Rounds move fast so everyone stays engaged, making it ideal for mixed ages and skill levels
  • Replayable strategy: Balance risk and reward with smart buys, auctions, and deal-making. Different paths to victory keep every session fresh for casual players and strategy fans
  • Quality components: Sturdy game board, collectible tokens, colorful cards, and durable money enhance table presence. Designed to withstand repeated play at home or in the classroom
  • Great gift idea: A charming farm theme appeals to kids and adults alike. Perfect birthday or holiday present for families who love board games, party games, and competitive challenges

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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